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Sunday, November 14, 2010

Survey warns of polls that impact campaigns


A group of bi-partisan campaign polls released an open letter "sometimes uncritical media coverage" of the "proliferation" public pre-election polls that fail to disclose basic information on how they are conducted and that they "have the ability to model media and donor reactions contests election" sanding, Mark Blumenthal reports.

First reading: "these polls reset--correctly--the biggest problem with the public in these days of polling: surveys of fiction-setting issued (especially from robo-polls) very early in the countryside. No one can ever "check" the accuracy of these surveys; polls get classified only towards the end of the campaign, frankly, many of them can influence their way of semi-accuracy. The bottom line: floods, the appearance of the area of these dial-a-polls has ruined the study of public opinion polls and facts that spend the money to do it well look obsolete.AT NBC/MSNBC, we recommend all our platforms against the use of many of these polls unreliable. what the industry needs is an agreed classification system that all mainstream media would follow. " If ((! document.images & & navigator.useragent.indexof ("Mozilla/2.") > = 0) || navigator.useragent.indexof ("WebTV") > = 0) {document.write (');document.write (' ');}


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